I admit it openly; I haven’t been keeping up with the intricate details of today’s search engine optimization trends. Running my own network of sites, and managing the networks of my clients is a large enough task for one girl. I’ve been taking the time to once again follow trends in order to be able to more accurately predict the SE trends.
I found this article about “on page SEO” today, and felt that it helped confirm that my suspicions about recent SERPs are correct. Subtle changes such as using the plaural forms of keywords, and using dashes in URLs, as opposed to underscores are making a huge difference these days.
I know a lot of my clients are in the learning stages where SEO is concerned, so if all this information is too overwhelming, have no fear… I’m on it! 😉